AI Insights · Timothy · July 2024
Q2 2024 Performance of Fast Food Apps in Brazil on Android
Sensor Tower's analysis reveals the latest trends for the top Fast Food and Fast Casual Restaurants apps on Android in Brazil for Q2 2024. Explore rounded figures for app downloads and weekly active users.
In the second quarter of 2024, Brazil's fast food app landscape showed varied performance across key players on the Android platform. Sensor Tower provides a snapshot of this period, with more insights available on their platform.
Burger King Brasil experienced a decrease in downloads starting at 100K in the first week of April and dipping to 75K by mid-June, before recovering slightly to 90K by the end of June. Weekly active users fluctuated, peaking at 600K at the end of May and then settling around 630K towards the end of the quarter.
McDonald's Offers and Delivery saw its downloads begin at approximately 79K and after some fluctuation, peaked at 102K in late May. Weekly active users showcased a more dramatic rise from 1.98M to over 2.19M by the quarter's end, indicating a strong user engagement.
Habib's: Descontos e Delivery downloads started at 24K, dipped to 17K in mid-April, and then increased to 29K by the end of May. Active users saw a slight decline from 118K to around 104K over the quarter.
Popeyes Brasil had a modest presence with downloads starting at 6K in April, decreasing to 3.2K in mid-June, and then marginally increasing to 3.5K by the end of the quarter. Weekly active users echoed this trend, starting at 8.5K and ending the quarter at just over 6K.
Finally, Domino's Pizza Brasil maintained a consistent performance with downloads hovering around 1.4K to 2K throughout the quarter. Weekly active users remained relatively stable, with a slight increase from 9.5K to 9.3K from the start to the end of the quarter.
These trends reflect the dynamic nature of app usage in the fast food sector in Brazil, with each brand showing unique engagement patterns. For detailed insights and more in-depth analysis, Sensor Tower's platform is the go-to resource.